THE BLOG

08
Apr

Mobile World Congress 2015 Recap

More photos of our projects this year at Mobile World Congress 2015 in Barcelona, Spain:

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InterDigital BoothSJE_0601

InterDigital Booth

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Immersion BoothSJE_1423

Immersion Booth

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Swrve Booth

31
Mar

InterDigital Booth Featured on Retail Design Blog

Our design for InterDigital at last month’s Mobile World Congress in Barcelona, Spain is featured on the Retail Design Blog today!

Check it out here.  Thanks Retail Design Blog!

26
Feb

This week – Mobile World Congress in Barcelona

We’re off to Barcelona this week for Mobile World Congress yet again!

This year, we’re excited to be working with our clients Interdigital, Immersion, Movius, and Swrve.  Photos to come of the updated booths and new additions once we get back.

Adiós!

20
Feb

Spansion at Embedded World in Nuremberg

This week we’re off to Embedded World with our client, Spansion.

The show, which is held every year in Nuremberg, Germany, is one of the largest gatherings of high-end information and communication technology companies in the world, with more than 850 exhibitors and 26,000 visitors expected this year.

Here’s a shot of the booth from last year…updated photos to come after we get back to the states!

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11
Feb

NATPE Miami 2015

We’re back from Miami, and it was yet another great year with our clients at the Fountainebleau for NATPE‘s annual conference.

Last month, we helped bring big presences to the event for MGM, NBCUniversal, RedBull, and Paramount.  From meeting suites to cabanas, our clients left footprints all over the Fountainebleau.  Now…we’re already looking forward to next year and gearing up for MWC in Barcelona, Embedded World in Nuremberg, and MIPTV in Cannes!

Check out a few pictures of the week in Miami below:

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15
Dec

ATF Singapore 2014 – CBS and NBC Universal

Last week we were at ATF, the Asian Television Forum & Market, designing spaces for our clients CBS and NBC Universal.

The event, which is held every year in Singapore, is Asia’s only entertainment market and is the hub for thousands of international exhibitors, buyers, and sellers.

Our spaces for CBS and NBC Universal were both sleek and functional, allowing our clients to take meetings while also creating an impressive presence at the market.

Check out some photos of NBCU and CBS below – until next year!

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CBS Space

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CBS Space

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CBS Space

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CBS Space

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NBC Universal Space

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NBC Universal Space

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NBC Universal Space

11
Dec

ILTM Cannes 2014

Last week from December 1-4, we designed and built two booths for our clients Preferred Hotel Group and Trump Hotel Collection at ILTM, the International Luxury Travel Market held every year in Cannes, France.

It was a great market this year and a very festive time in Cannes.  Here’s a few new snapshots:

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Preferred Hotels

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Preferred Hotels

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Trump Hotel Collection

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Trump Hotel Collection

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Trump Hotel Collection

24
Nov

RDI’s Annual ‘Student Design Challenge’ – Recap

Retail Design Institute Southern California – Student Challenge ‘Beauty’

Students, members and colleagues of the Retail Design Institute Southern California Chapter recently met at the Vidal Sassoon Academy in Downtown Santa Monica for the annual “Student Design Challenge,” which was held on November 13th.

In recognition of the Institutes’ 2014 International Student Store Design Competition (‘Beauty’) and concurrent with LA Fashion Week, this year’s challenge was an opportunity to explore the world of beauty and bring it to life in a retail environment; each of the students was tasked with creating a new concept salon for Vidal Sassoon. Creative leaders from the Vidal Sassoon Academy were on hand to give the students an introduction to the values and history of the brand, which helped spark some ideas.

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The students were assigned a mentor from the design/retail industry who helped guide the work throughout the afternoon. The day of brainstorming was then followed by an evening review of the designs, and the final two teams were then selected and had a short amount of time to produce a model. Once the winner had been chosen, the students then had a chance to relax and network among fellow members and friends of the Institute.

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In the end, the teams were judged on expression of the brand, engagement of the senses, innovative use of materials, integration of communication, graphics, and other specific retail disciplines where relevant.

Students from various local schools including Cal State Long Beach, Art Center College, SMC, and USC attended and participated, and each team came up with a concept that was truly impressive.

For members of the RDI, the event was a chance to evaluate emerging design talent and give back to the growing design community in LA. For students, it was an invaluable opportunity to meet with seasoned professionals from leading design firms and internationally recognized brands such as BCBG, Gensler, Guess, Forever 21 & others.

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All in all, it was a great night, with delicious appetizers and drinks to go around. The evening was sponsored by the Sassoon Academy and Glow.

For more information on the event and the Retail Design Institute, please visit our chapter’s website here.

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05
Nov

New Video – Discovery at MIPCOM 2014

We teamed up with Six Degrees for the design of this year’s Discovery booth at MIPCOM in Cannes, France.

You can also view the video here on our Vimeo page.

Check it out:

04
Nov

October 2014 Wrap Up – BLE, MIPCOM, and Sportel

October has come and gone, and it was another fun and busy month with multiple projects back to back at Brand Licensing Europe in London, Sportel in Monaco, and MIPCOM in Cannes.

Here’s a few snapshots of the new work we did this year, including some totally new projects and a couple of redesigns:

NBC Sports Booth at Sportel in Monaco

NBC Sports at Sportel in Monaco

Masha and the Bear at BLE London

Masha and the Bear at BLE London

DHX at MIPCOM

DHX at MIPCOM

Universal at BLE London

Universal at BLE London